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History of Fashion Industry & Evolution of Fashion Trends

What is Fashion?

“Fashion” The word itself reflects its beauty. Fashion is about clothing, accessories, the style you carry, the behavior you reflect with your outer & inner image. Fashion is an expression accepted by everyone.

History of Fashion

Fashion started from the period when people were wearing clothes made from plant leaves, animal skin & bone. With the span of time, it took more and more creative & innovative looks. The weaving of cotton, household tailoring, different ways & style of carrying the piece of cloth, cultures & creativity in designing the clothes started. After this readymade clothes took their place & this leads to lowering the domestic workload of making/tailoring clothes.

At the start of 20th-century fashion magazines, fashion photography, photo’s on newspaper prints became so influential to make the people aware about fashion & style. Also with time fashion became acceptable.

Gems of Fashion World

Charles Frederick Worth (1825- 1896):

Charles Frederick Worth, An English Fashion Designer. He is the father of haute couture. He was the very first designer who came up with his own brand label. He was the first professional designer in the world. Charles was the only one and only designer who came up with the concept of designing & styling fashion clothing that is personalized & suits his customers. After his arrival fashion industry came up with hiring artists & came up with new patterns and trends in creating stylish, trending & Fashionable garments. He gave the fashion industry a way to come up. He gave a path & guidance to the many emerging designers. He has done revolutionary work in the business of fashion. The time between two world wars when these fashion designers come up is considered to be the Golden age of French Fashion.

Coco Chanel (1883-1971):

The great Coco Chanel is a major figure in the history of fashion during the world wars time. She came up with comfortable yet stylish & Fashionable clothes for women. She was very well known for her chic & progressive designs. She introduced a little black dress, knitted jersey, costume jewelry, knitwear, prestigious real diamond jewelry & Chanel 05 perfume.

Jeanne Lanvin (1867- 1946):

Jeanne Lanvin became popular in the French Style Industry. Jeanne Lanvin whose name appeared in the Fashion Yearbook from 1901 to 1920. With all her creativity & hard work, she reached the peak of her success. She embraced the look with the complex trimming, dazzling embroideries, beaded decorations in light & floral colors. Which eventually became the Jeanne Lanvin trademark.

Jean Patou (1887- 1936):

Jena Patou was never in limelight, but with his design, he emerged as the designer with simplicity & originality. His designer garments mostly include clean lines, geometric & cubist motifs. He was the founder of the concept of a combination of luxury with practicality. His designed garments were most popular in the community of advocates & sportspersons as a professional dress & Activewear.

Some Popular Fashion designers like, Giorgio Armani, Ralph Lauren, Calvin Klein, Christian Dior, Valentina Garavani, Miuccia Prada, Donatella Versace, Pierre Cardin, Salvatori Ferragamo, Jimmy Choo, Robert Cavalli, Mark Jacob, and many more have raised the fashion industry to the next level with so many versatile designs.

Fashion Capital Paris:

Paris” the fashion capital. In Paris, the development in fashion took place for the very first time & then it spread to the rest of the world. Paris, where the designer clothes. concepts & patterns were born. Fashion garments in that period were exclusively designed for individuals and it was known as haute couture. In the early 20th century, mass & bulk production of fashion garments took place in the market. People had more options with color, style & comfort. Fashion awareness increased among the people. The very well-known french designer Coco Chanel, Jeanne Lanvin, Jeane Patou & many more came into the picture of the fashion world. They all set the pillars of the fashion industry in the capital of the Fashion world “Paris”.

The transitional period in Fashion World:

The time period from 60’s to 70’s was great transitional period in the fashion world. More Styles, Fashion Houses & Fashion Designers emerged & got accepted by the people. Changes like women’s wearing trousers has seen more accepted. Clothes became more shorter & loose. Women’s heavy & long skirts became thinner & shorter. Men’s trouser also came up with short length like knee & ankle length trousers.

Fashion History of India:

Wen talking about the history of Indian Fashion & Indian Style of clothing, there was just a piece of cloth tied around various parts of the body. Wrapping a yard-long piece of cloth in Indian clothing was there in most of the styles like Kurti, dhoti, saree, turban, etc.

Indian Fashion history is full of quite unique, versatile, lively & most comfortable fashion trends & Of course, it is different from contemporary fashion.

In India, history and ancient fashion have never lost their roots, as the fashion industry is always revolving around & came up with new & creative twists. Here, It’s much suitable that history repeats itself. The same concept is suitable for the fashion industry.

Fashion in India always comes up with a unique combination of Indian fashion with a Western twist. Indian market is filled with variety & quality of clothes. Indian fashion & clothing industry have seen a lot of highs, lows, major transformation & a mixture of the clothing culture.

In the Vedic period, Indian clothing mentioned Saree as the attire for most Indian women, Saree a simple unstitched, yards long piece. Saree is the most accepted attire. Indian women preferred to wear saree & again it has a lot of variety, draping style, cultural variations from ancient period. Saree is not just an attire in India, but it includes religious and cultural beliefs too.

The 2nd-century came up with the Mughal empire. They introduced stitched & tailored garments in India. In this period along with Saree, Kurta, Salwar Kameez, Lehenga Choli, Lungi, Churidar, Dhoti, Nehru Jacket & Khadi clothes started out as most wearable wardrobe staples.

India has a rich fashion history & clothing culture. But the Indian Fashion Industry never hesitated to accept western trends. Indian fashion exposed to western form of clothing & accepted the fashion staples like skirts, dresses, gowns, blazers, tuxedos, trousers & pants from western cultures, There were always a unique combination of Indian fashion with a western twist. But India never forgets their own traditional style & culture from where they belong.

Transitional Period in Indian Fashion:

During the time period, the 60’s to 70’s the Indian Fashion was ruled by heavy ornaments, chunky statement jewelry, heavy embroidered and beaded saree are in the ’60s to the bright colors, prints, polka dots, bell bottoms, bell sleeves & oversized sunglasses in ’70s. A positive change came up in the form of fashion to flaunt. It came up with respecting women’s rights, their choice of selecting their attire & accepting their own style of dressing. The trend & changes in the Indian fashion industry is the fusion of ancient, cultural regional, a touch of Mughal fashion, & Western clothing culture.

No doubt in saying that Indian fashion culture is the most versatile yet unique & quite flexible culture with high appreciation & acceptance of other cultures.

Current Fashion Scenario:

Now, in the current scenario, fashion designing is not solely capturing the fashion industry but much more options with fashion designing had emerged like, Fashion styling & Image designing, Jewelry & accessories designing, Fashion merchandising, Textiles designing, Fashion innovation & Brand management, Fashion apparel designing and much more.

The fashion industry & its history is more of people’s behavior & steps towards accepting various fashion trends and cultures. Fashion is the most loved part of history & it is still going on. It is of course an inseparable part of people’s life. It is rooted deep in the core of human behavior.

Fashion in my opinion is all about feeling beautiful, being comfortable, yet stylish to flaunt, and being lovable & desirable to consider.

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